My thoughts on the second single from rock idol group DEEP GIRL.
Release Date: February 17th 2016
1. I kill
So straight off the bat I have to admit to knowing very little about DEEP GIRL. Apparently they spun out of a Fuji TV show of the same name sometime last year and have one single prior to the one I’ll be talking about today. Their musical stylings appear to fall into the “Idol Rock” genre and member Suzukawa Mashiro is really popular on CHEERZ. That’s about all I know.
That’s fine though, no one can be expected to know every little thing about everything after all. I mean, I guess in this fandom people expect you to but that’s not how it works in the real world. Life is about experiencing new things and constantly learning, so today I’m going to try and help all of us learn a little bit more about DEEP GIRL.
Unfortunately, I can’t really comment on the b-sides to this single. Even though I can’t review either of the b-sides, going on current form I can kinda imagine what they probably sound like. The reason I can’t comment is that DEEP GIRL don’t appear to offer their music for digital download, most likely because they attach a bunch of gimmicks to buying lots of physical copies of their singles. I don’t like that strategy, but I can respect the hustle involved at least.
So like I mentioned, “I kill” which kinda sounds like “ikiru” meaning to live or exist (see what they did there?) is the second single from DEEP GIRL. It follows on from their self-titled debut which would have seen the group disband if it had failed to rank in the top 10 of the Oricon chart. They got 13th in the end apparently, but I guess that was good enough for them to keep going.
As if it wasn’t incredibly obvious from watching the PV (I don’t believe in trigger warnings so sorry about that), “I kill” is basically all about bullying and the things that typically result from it. In this case there’s a particular focus on self-harm and suicide. It’s a pretty difficult thing to watch and listen to for most people I’d imagine.
The PV and song are perhaps more impactful to people who have experienced bullying and…darker thoughts, especially while growing up in what is already a pretty harsh world to live in. I’m about to go into a personal story so if you’d rather not waste your time on that, just scroll past the text that’s between the next two images.
If you bothered to read all of that then you’ve probably figured out that one of the things I like the most about “I kill” is that it’s attempting to shine a spotlight on some very difficult topics. Topics that Japan especially doesn’t do a very good job of talking about, not that other countries are without fault on the matter either.
I’m not sure if any of that is even intentional to be totally honest with you, cynicism is another of my many flaws you see. I mean, this could just be some kind of soulless art piece with “cool” or “edgy” visuals. Maybe I’m just reading too much into it because I have a personal connection to the subject matter. It is the entertainment industry after all, but even if it just gets a handful of people watching or listening talking about mental health and self-harm then I think there’s some good in there.
To try and steer this back toward some resemblance of a review, I do really like the song from a musical standpoint. When looking into DEEP GIRL before writing this review, a lot of the music I heard was pretty by the book idol rock. It’s something I’ve enjoyed a lot in the past but at this point I’ve heard so much of it that I’m kind of over it.
You can hear it in the parts of “I kill” that don’t sound weird and uncomfortable. Speaking of which, those weird and uncomfortable parts are the elements of the song that I enjoyed the most. Speaking from experience, that’s a pretty accurate representation of what goes on in your head on a “bad day”. It’s kinda weird that I can enjoy something that hits so close to home from an artistic viewpoint, huh?
I guess that just goes to show how much difference putting a twist (it’s not even that original of a twist) on something basic can make. If this was just any other idol rock song then I doubt I’d be sitting here writing about it or telling a long personal story either. This is the kind of thing, for better or worse that you have to do to get people interested and talking about you. In that regard, you have to give a lot of credit to both DEEP GIRL and all of the people responsible for putting this song and video together.
Buy on Amazon JP: Regular Edition | Limited Edition
Buy on CDJapan: Regular Edition | Limited Edition